Connecting with customers

A Case Study

Client

Scout Curated Wears

Working together since

September 2023

Services Provided

  • Systems Integrations

Solutions Integrated

A gem of a brand

Scout Curated Wears is a jewelry and home accessories brand that deeply understands the challenges and opportunities for independent retailers. Founded over a decade ago by a former retail buyer, merchandiser, and sales rep, Scout designs products that are meaningful, giftable, multi-use, and accessible. Today, the Scout team serves e-commerce customers and over 4,000 retailers in the U.S. and Canada, all while giving back 10% of net profits to organizations that support women and girls.

 

Tying the knot between systems

Scout’s partnership with the online wholesale platform, Faire, opened the door to over 500,000 independent retailers. To ensure Scout maintained their reputation of excellent customer service, b.solutions integrated Faire with Brightpearl, creating a fully automated order flow. This allows Scout’s jewelry and home gifts to be more easily found and ordered by independent retailers online, and the Scout team more time to invest in helping those customers grow with more best-selling collections.

“Syncing Faire with Brightpearl has simplified our wholesale operations, allowing us to reach a whole new clientele without worrying about order entry, inventory allocations or shipment updates. And with Klaviyo, we’ve transformed how we connect with our customers – our marketing campaigns are now more effective than ever. It’s freed us up to focus on designing the jewelry we love.”

Cassie C., Sales Coordinator & Systems Manager

Sparkling systems

To continue to connect Scout with more customers at scale without sacrificing the personal touch the brand is known for, b.solutions also integrated Brightpearl with Klaviyo, their email marketing platform. This combination powers highly targeted marketing campaigns that not only engage their existing clients with customized and relevant content but also captivate new contacts from events and industry trade shows, paving the way for sustained growth.

 

Scout Curated Wears has achieved a tech stack balance that is as beautiful as its jewelry. With streamlined operations, synchronized systems, and personalized marketing, it has scaled its business while staying true to its vision of creating meaningful, versatile designs.

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